Your Professional Practice: Marketing Ideas


  • Carry a supply of professional brochures and business cards that describe your work. If you are still in training, be sure to note that, along with your mentor/supervisor's name, on your materials.

  • Download the Integrative Medicine Packet and print out the relevant pages to offer others when you are promoting your services. (Note: This document requires Adobe Acrobat Reader to access. Download here if the most current version is not installed on your computer.

  • A site for print marketing materials that is popular with CAPFs, CPTs and PTRs is www.vistaprint.com. Excellent prices and turn-around on business cards, brochures, post cards, note pads, give-aways, and other promotional items.

  • Consider a "tagline" for your work, to help define and explain in a few words what you are doing. Suggested taglines for the CAPF or CPT might be:
    • Growth through language across the lifespan
    • Fostering growth across the lifespan through language art
    • Fostering growth through language
    • Fostering growth through language across the life span


  • Submit your best marketing and promotional ideas! Email them to marketingnfbpt.com and we'll update this section frequently. Be sure to include your name, credentials and city. If you're still in training, also include the name of your mentor/supervisor.